Jakarta, INTI – In the midst of uncertain global economic dynamics, the Indonesian startup world continues to show its stretch. Despite being hit by the issue of decreased investment to fraud cases that dragged a number of unicorns, startup players are not afraid to keep going. One of them is Yudhis Thiro Kabul Yunior, CEO of Gainz Teknologi Nusantara, who shared his views in the Inti Talk segment with Intermedia.
In the interview, Yudhis highlighted the various challenges faced by startup players today, ranging from changing investment trends, high operational costs, to regulatory pressure. But on the other hand, he also emphasized that there are still many opportunities that can be maximized if industry players are able to adapt and collaborate.
Startup Bubble and Its Impact on the Ecosystem
Yudhis revealed that in recent years, the startup bubble phenomenon has begun to be felt in Indonesia. This term refers to a condition where the value of a startup is overvalued, but not matched by strong business performance. As a result, some large startups are even indicated to have committed fraud.
“Cases like this really affect investor confidence,” said Yudhis. He gave an example of how the agricultural sector, which was previously the belle of investment, began to lose interest from investors due to these issues. Now, investors are more selective and only want to invest in startups with a clear and proven business model.
Strategies for Surviving the Waves
In the face of global economic pressures and declining investment flows, Yudhis likens startups to a ship that has to change its sail direction in order to keep sailing. He advises startups to adjust their business strategy to the current situation.
“Sometimes we have to modify our business model a bit to stay relevant,” he explained. He emphasized the importance of flexibility in running a business model canvas and encouraged startups to take an Observe, Imitate, Modify approach to business models that have proven successful in the market.
Collaboration is Key
One of the key points Yudhis emphasized was the importance of the collaborative element in building a healthy startup ecosystem. He mentioned that startups that are able to survive generally apply B2B (Business to Business) and B2G (Business to Government) approaches, which emphasize collaboration with various parties, including the government and the private sector.
According to Yudhis, the wider the network built by startups, the greater the chance to attract investors. "Collaboration is absolute. Without it, it's hard to survive more than one or two years," he said.
Conclusion
The bubble burst phenomenon in the startup world has become an important moment of reflection for ecosystem players in Indonesia. Although financial pressures and global uncertainty have slowed the pace of investment, opportunities remain wide open, especially for startups that are able to adapt, focus on profitability, and build collaborations with corporations and governments. As a country with huge digital market potential, Indonesia still has a bright future for resilient and visionary startups.
Yudhis emphasized that this crisis is not the end, but rather a transition to a healthier and more sustainable ecosystem. Focusing on solving real problems, building an efficient business structure, and establishing cross-sector collaboration will be the main foundation of the country's startup revival.
Read More:Opportunities and Prospects of the Big Data Business in Indonesia: Accelerating Local Talent Development