Jakarta, INTI - Indonesia's financial technology (fintech) industry is entering a more mature stage of development. After more than a decade of rapid expansion, fintech companies are increasingly shifting their focus toward strengthening business fundamentals, improving profitability, building digital trust, and delivering sustainable economic value.
These findings are highlighted in the Annual Members Survey (AMS) 2025–2026 conducted by the Indonesian Fintech Association (AFTECH). The survey involved 141 AFTECH member companies operating across payment systems, digital financing, digital assets, financial technology services, and supporting platforms within the fintech ecosystem.
AFTECH Chairman Pandu Sjahrir stated that the survey indicates the industry's competitiveness is no longer measured solely by user growth or business expansion.
"Indonesia's fintech industry is entering a new phase of maturity. Future competitiveness will depend not only on how quickly companies grow, but also on the strength of their business fundamentals, the consistent implementation of regulations, the level of digital trust they establish, and the tangible value they create for society and the economy," Pandu said in a statement on Thursday, 16 July 2026.
The survey also revealed a shift in business strategies across the industry. Seventy-seven percent of respondents identified strategic partnerships as their primary growth strategy, while 97 percent reported maintaining the same business model over the past year. This suggests that companies are prioritizing the optimization of existing business models rather than expanding into new areas.
Profitability Improves as AI Adoption Accelerates
AFTECH Secretary General Firlie Ganinduto noted that the survey also demonstrates improvements in business performance, corporate governance, and technology adoption.
According to the findings, 43 percent of respondents reported achieving profitability, while 81 percent have established active partnerships with other ecosystem participants.
From a regulatory perspective, 86 percent of respondents believe that the current regulatory framework supports innovation, while 81 percent said existing regulations are conducive to industry growth.
"The AMS findings show that Indonesia's fintech industry is not only becoming larger but also more resilient, well-governed, and responsible. This is reflected in improving profitability, broader ecosystem collaboration, and growing confidence in the regulatory environment," Firlie said.
The survey also found that artificial intelligence (AI) is becoming increasingly integrated into fintech operations. Eighty-three percent of respondents reported that they have implemented or are testing AI technologies to support functions such as data analytics, customer service, process automation, fraud detection, credit assessment, and risk management.
In terms of financial inclusion and sustainability, 50 percent of respondents said their products and services are designed to serve unbanked and underserved communities. Meanwhile, 81 percent of companies have implemented financial literacy programs, and 56 percent have either established or are developing environmental, social, and governance (ESG) initiatives.
Conclusion
Indonesia's fintech industry is shifting from rapid expansion to sustainable growth by strengthening business fundamentals, improving profitability, and embracing innovation. Supported by strategic partnerships, AI adoption, and a favorable regulatory environment, the sector is becoming more resilient while expanding financial inclusion and long-term economic impact.
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