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1 month ago |
Jakarta, INTI - Google's dominance as the digital advertising leader is beginning to weaken. For the first time, Meta Platforms is projected to surpass Alphabet Inc. in global advertising revenue by the end of 2026. According to data from research firm Emarketer, Meta's advertising revenue is expected to reach US$243.46 billion in 2026, slightly ahead of Google's projected US$239.54 billion. ...
11 months ago |
Jakarta, INTI – TikTok has once again demonstrated its commitment to streamlining the creative process for advertisers by introducing three new features powered by artificial intelligence (AI). Announced via the company’s official blog on Monday (June 16, 2025), these features are part of TikTok Symphony, the platform’s generative AI creative suite designed to assist in video ad production. Thi...